Fouta (foo-tah)

By claire ongley

One of my favourite Izzy and Jean Co. products is the fouta towels. I love the range of vibrant colours and the versatility of these traditional towels.

Foutas (pronunced 'foo-tah') were originally used by Moroccan Berber tribes as clothing, although they may have existed in India prior to that. They made their way to Tunisia also, where foutas are still worn in ceremonial costume. Fouta towels are now commonly used in hammam baths and across the world for a variety of purposes.

Beach towel, bath towel, tablecloth, picnic blanket, wrap, throw, the options are endless.

Foutas are a great gift for new mums. The cotton is soft on baby's skin and they come in handy for all sorts of things.

Though not like a bath towel as you might know it, fouta towels can be used as one because they are large, highly absorbent and dry quickly. They are also great for travelling because they fold up much smaller than a regular towel.

Browse our range of fouta towels, in three styles:

Sign up to our newsletter to get updates on new products and promotions at Izzy and Jean Co. 

If you would like to get in touch, you can email us at info@izzyandjean.co.nz.

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